I developed targeted email campaigns for Mint Velvet using Mailchimp & Bloomreach, focusing on customer engagement, abandoned cart recovery, and seasonal promotions. By implementing segmentation and automation, emails were personalised and optimised for higher conversions. The strategy resulted in higher open rates, increased customer retention, and improved revenue from email marketing efforts.
ClientMint VelvetServicesWeb Development & Digital MarketingYear2022Linkmintvelvet.comTech StackMailchimp, Bloomreach, Google Analytics
